Search results for “brand value”
China brands special part 1: Airlines - Premiumization and trust
05/26/2015|12:02:44 PM|
Part of a three-part special series, ChinaTravelNews takes a look at the Travel industry brands that made the list. Part 1 takes a look at airlines, seeing as four of China’s largest carriers have made the list.
Chinese outbound travel – OTAs figure prominently in hotel distribution mix
08/27/2015|6:07:31 PM|
For hotel companies targeting Chinese outbound travel segment, the reliance on OTAs is important at this juncture.
Paths may clash, but Ctrip and eLong are working towards laser-sharp positioning
08/05/2015|9:16:23 PM|
Ctrip and eLong are making bold moves, especially in thier approach to respective product strategies and thier decision to monetize the mobile channel.
Huazhu Hotels reports 85% occupancy and 207 new hotels in Q2 2015 report
08/18/2015|10:31:38 AM|
China Lodging Group added 207 hotels had 85.8% occupancy rate while net revenues increased 16.9% to RMB1.46 billion in Q2 2015.
Getting ready for a deregulated travel market in China
08/19/2015|10:49:24 PM|
Travelport is preparing itself for full deregulation in the Chinese distribution market. The company believes it can play an integral role in shaping up the future of travel ecommerce in China.
Carriers in China set their sights on travel retailing
08/17/2015|10:08:09 AM|
In order to unlock revenue generation opportunities Chinese airlines need an understanding of what travel retailing means.
WeChat for room bookings isn’t just about revenue, experience counts too
08/05/2015|10:57:01 PM|
Rather than focusing on too many sales promotion messages on WeChat, hotel companies need to find ways to augment their customer experience program goals.
Tourism B2B platform Piao Guanjia aims for New Third Board listing by year end
07/29/2015|5:57:06 PM|
Piao Guanjia announced it will apply to list on China’s New Third Board (OTC market) and would list as early as the end of the year.
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