Search results for “travel consumption”
Traditional ways of selling travel fading away: Qunar's CEO Gordon Chen
09/19/2018|10:11:42 AM|
Travel brands need to dig deep into certain habits that are being fuelled by emerging apps and platforms, for instance, the popularity of short videos, says Chen.
How Lufthansa Innovation Hub is targeting travel and mobility tech space in China?
07/24/2018|7:50:34 AM|
China alone garnered 55% ($14 billion) of the global VC in the travel and mobility tech category last year. Lufthansa Group’s central digitization unit’s Managing Director, Gleb Tritus says if one would like to understand how we will get from A to B in the future, especially in the urban context, China is the right place to be.
Ctrip records $10m offline daily sales, Alibaba invests in FunNow, and more
08/19/2018|3:54:23 PM|
Huazhu acquired 71.2% shares of Blossom Hill for RMB 462.9 million; OYO signed 400 hotels and 25,000 rooms in China last month alone; travel service firm KLOOK raised $200 million.
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
Fliggy joins hundred-million-yuan funding in intercity transport service firm Bus365
08/13/2018|5:00:59 PM|
Bus365 can better reach the 500 million users of Alibaba’s C2C branch Taobao with its offline outlets, and connect with the air and train tickets, hotels and vacation packages on Fliggy.
What's Meituan's trump card for selling hotel rooms?
06/28/2018|2:17:36 PM|
Meituan is targeting cross-selling of hotel accommodation, a low-frequency service, by capitalizing on stickiness for often-bought services such as food delivery and in-store dining.
Digital services to keep passengers connected and in control – Finnair shows the way
07/20/2018|7:55:03 AM|
Finnair is among those few proactive carriers that have exemplified how the blend of right e-commerce tools and data strategy backed by an agile digital team can result in product optimization as well as creation of a new benchmark around how to approach personalization.
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
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