Search results for “personalization”
How TV and mobile technology are changing the face of destination marketing
04/19/2015|4:02:09 PM|
Up until recently, most destination marketing was done with traditional media: newspapers and magazines, public transportation, and television.
Counting on data analytics for identifying and recognising customers
03/14/2015|2:32:02 PM|
Travel marketers are expected to capitalize on the prowess of big data and analytics. ChinaTravelNews learns how Qyer.com is approaching the same for tangible results.
Embracing the digital transformation in China’s travel market
03/25/2015|10:19:49 AM|
To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
Overseas chauffeur service Huiwan raises US$3 million in Pre-A Series financing
04/27/2015|9:39:10 AM|
Overseas tourism Chinese-language chauffeur platform Huiwan received a RMB20 million in the Pre-A financing round from New Margin Ventures.
Travel O2O Yododo raises Series B financing from Indonesian media corp
04/21/2015|3:15:29 PM|
O2O travel startup Yododo has received a Series B financing round from Indonesian media corporation MNC Group.
Identifying users and their intent – two of the biggest challenges in digital ad domain
03/03/2015|9:47:58 AM|
Is advertising technology on the verge on touching a point where the intent of a traveller can be accurately assessed in order to offer a marketing message with laser-sharp precision?
More Chinese departure cities added for Taiwan tourism
04/15/2015|10:43:56 AM|
Taiwan Tourism Agency said its China tourism policy prioritizes quality and the relaxation of Chinese visitor numbers must be carried out in an orderly manner.
Huazhu Hotels plan - future is digital, but all stakeholders need to benefit
03/12/2015|9:30:25 AM|
China Lodgings Group is eyeing major expansion and strengthening of its digital capabilities to benefits stakeholders in 2015 .
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