Search results for “fragmented products”
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
Ctrip backs its expansion plans in China and abroad
05/24/2018|9:22:25 AM|
Even as Ctrip is continuously gaining market share across all the business lines, the team has assured that they are ready to forego certain short-term financial benefits to ensure that customer-centricity doesn’t get off the hook.
Outbound driver-guide platform Hi Guides receives $50 million
03/01/2018|2:55:43 PM|
The current funding will be deployed for brand building, manpower development and resource distribution at destinations.
Travel platform KKday secures $10.5m funding, backed by Japan travel giant
02/22/2018|3:55:32 PM|
The alliance and funding are expected to help KKday expand its regional presence and further improve its variety of affordable product offerings to travelers.
Facebook’s chatbot M is dead. Will travel AI on WeChat thrive?
02/01/2018|10:37:26 AM|
After closing a $3 million funding round, Hong Kong-based chatbot startup TravelFlan enters mainland China market, transitioning from Facebook Messenger to Tencent’s WeChat platform for the Chinese travelers.
Ctrip makes inroads into destinations in tie-up with Big Bus Tours
01/19/2018|6:56:21 PM|
Ctrip has extended its destination services to more than 700 cities and nearly 80 countries worldwide - expect more consolidation under way.
ChinaTravelNews Briefing: Brand plans, official statistics and capital moves
01/26/2018|11:24:18 AM|
Major brands like Priceline, Marriott, Muji and Ctrip made moves in different directions, and statistics helped paint pictures on China’s corporate travel, tourists’ behavior, and cash injections.
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
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