Search results for “digital marketing”
How AA is counting on technology and people to offer sublime customer experience?
07/25/2018|2:37:31 PM|
American Airlines has upgraded its technology stack and structured teams in an agile way to sort out business issues for a differentiated passenger experience.
A fascinating tussle brews for outbound hotel distribution pie in China
07/13/2018|8:03:20 AM|
The battle to target a bigger pie of the outbound business featuring travelers from lower-tier cities in China is getting intense.
Cutting down on payment-related fraud via machine learning and AI
08/15/2018|7:52:49 AM|
Travel merchants need to do away with outdated antifraud technologies that cause high false positive rate. That’s why companies are being recommended to go for real-time machine learning.
Localized content for bookings from China – a must for foreign hotels
08/09/2018|7:37:28 AM|
Foreign hotel companies need to focus on providing better content to 3rd party hotel intermediaries in China in order to step up the conversion rate for their outbound business.
Ctrip eyes Asian and global presence with Trip.com’s diversifying services
08/01/2018|7:58:26 AM|
The company is blazing a globalization trail through localizing its services in its targeted destinations, starting with the flourishing Asian neighbors.
Momondo gears up for digital marketing push in China
05/18/2016|9:59:28 AM|
After nearly two years of preparation, momondo believes the timing is right to create awareness about its travel meta-search product in China.
Use cases of artificial intelligence in China's flourishing travel sector
07/02/2018|9:24:21 AM|
Chinese technology companies are making steady progress in artificial intelligence (AI), leveraging the technology to simplify travel planning and buying, and enabling communication in foreign destinations.
Foreign carriers fail to differentiate content despite NDC connectivity in China
07/26/2018|9:34:09 AM|
IATA's NDC XML standard has enabled foreign carriers to come up with a differentiated offering for channels that have opted to connect via this standard. But the same isn't the case in China.
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