Search results for “destination marketing”
Data mining emerges as a key differentiator in B2B domain
06/15/2016|10:37:29 AM|
Tourico’s burgeoning data mining initiative is helping Chinese intermediaries in improving upon their product offering by evaluating travel booking behavior. A detailed look at how business intelligence is paving way for competitive edge in the B2B domain.
United Airlines eyes long-term growth in China’s lower-tier cities
07/21/2016|9:35:48 AM|
United Airlines looks to long-term operation out of lower-tier cities based on prudent evaluation of a destination’s economic and consumption potential.
HNA to tap Asia’s short-haul travel, partnering French vacation operator
07/08/2016|9:41:06 AM|
HNA PV Tourism plans to roll out five projects in three years to build holiday resorts near first-tier and second-tier Asian cities, to tap the booming short-haul market.
Rruu.com receives RMB 15 million in series A round
06/06/2016|9:40:41 AM|
Outbound O2O platform Rruu.com has raised RMB 15 million in its series A round, in which Lenovo's investment unit LeFund is the lead investor, and angel-round investor Initial Capital follows.
Ride-hailing service provider Huizuche raises RMB 200 million
06/15/2016|10:35:46 AM|
Ride-hailing service provider Huizuche has raised RMB 200 million in its series B round financing led by H&Q Asia Pacific.
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Mankr receives millions of yuan in an angel round
06/02/2016|11:43:44 AM|
Outbound travel service platform Mankr said that the company has completed an angel round in May with millions of yuan from an individual investor.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
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