Search results for “content strategy”
Kuoni responds to digitalisation, China a key market in new scheme of things
05/30/2015|9:18:46 PM|
As a B2B specialist, Kuoni is looking at several opportunities, including capitalizing on the capabilities of different partners in China in order to increase the visibility of its offerings.
LY.com and Tuniu take battle to experiential showrooms
04/16/2015|3:18:34 PM|
Tuniu plans to have 100 regional service centers next year to counter arch rival LY.com’s 11 new experiential showrooms by the end of April.
eLong gears up for new avatar, set for sharper focus on lodging
05/22/2015|10:36:34 AM|
eLong has over the years diligently focused on growing its lodging business, crossing 34m-mark room nights at the end of last year. Post the exit of Expedia, eLong is now set for a new chapter.
Hotels in China need to dig deeper to handle their distribution connectivity better
05/22/2015|10:38:35 AM|
According to Ted Zhang, Chinese hotel organizations need to evolve, and keep pace with evolving distribution platforms and channels.
Homeinns Hotel Group leaves its comfort zone, targets mid-scale segment
05/15/2015|10:55:00 PM|
Despite facing its toughest quarter since Homeinns was established in 2002, the group is hopeful of building on its positive metrics from Q1
Spring Airlines partners with tech giants to offer inflight Wi-fi
04/21/2015|3:15:14 PM|
Spring Airlines is partnering with four major tech companies, including Tencent, Tempus Global and CIIC, to be the first connected Chinese carrier.
ChinaTravelNews 2014-2015 review and highlights
01/04/2015|3:19:18 PM|
ChinaTravelNews recaps highlights of China's travel industry for 2014 and looks ahead to the industry's future for 2015.
China Lodging Group sharpens portfolio strategy, targets network expansion
01/04/2015|2:56:49 PM|
ChinaTravelNews assesses how China Lodging Group is planning to strengthen its network as well as direct sales capability, which currently accounts for 90% of its bookings.
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