Search results for “content strategy”
China’s traveltech charts its own course, direct connect being a prime example
06/23/2016|10:38:51 AM|
NDC is still a work in progress in China. But the likes of Alitrip, in conjunction with domestic carriers, have shown that blending mobile retail commerce and home-grown API is a prudent way.
Accor explores upscale hotel market in China after FRHI acquisition
08/01/2016|9:56:17 AM|
AccorHotels has boosted its hotel portfolio in China to 195 following its acquisition of FRHI and its three upscale hotel brands, and plans to open four Sofitel hotels, four Pullman hotels, one Fairmont hotel and two Swissotels by the end of next year.
Uber China announces Uber+Travel plan in partnerships with HNA, Qunar
06/16/2016|10:03:02 AM|
Uber China announced “Uber+Travel” strategy on June 15, partnering with travel brands including HNA Group, Qunar, Tongcheng Tourism, Qyer and TripAdvisor.
Air France KLM banks on its entrenched sales strategy in China
05/25/2016|11:14:05 AM|
Indirect offline distribution has opened up for foreign carriers in the last couple of years. Air France KLM is making the most of its association with offline and online agencies built over the years to maximize sales.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
Understanding TripAdvisor’s product creation flow
05/16/2016|9:23:55 AM|
The global hotel distribution landscape is in the middle of yet another intriguing phase. The likes of TripAdvisor and Google are to refine their offerings on an ongoing basis. Known for their dexterity, such entities have the power to build a stronger brand affiliation via their product and technology expertise, holding on to the massive traffic with valuable propositions.
OpenJaw all set for a stronger presence in China
05/10/2016|10:31:53 PM|
To create and manage a rich omni-channel customer experience, airlines require platforms that provides extensive business model control (rules based) plus strong product and channel management capabilities. These platforms must have a modular open architecture that fosters a partner eco-system for collaborations.
Ctrip’s partner UTour plans full acquisition of HuaYuan
03/03/2016|6:18:43 PM|
Ctrip’s partner Beijing Utour International Travel Service Co Ltd (UTour) plans to buy out Huayuan International Travel (HuaYuan) for RMB 2.6 billion. The funds for the purchase will be raised by issuing 65.61 million shares at RMB 35.82 per share plus RMB 250 million in cash.
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