Search results for “Gen Z”
Travel brands assess efficacy of content in evolved purchase loop
04/15/2021|5:55:47 PM|
The role of content and blending it with commerce is getting refined in China. Hotel companies also need to re-work on their tech stack to ensure they end up having a better grip on the customer journey.
Fastdata’s China online travel report: family trips still a favorite in 2021
03/08/2021|6:55:11 PM|
Ctrip users had higher education level and income than the industry average.
Looking at novel variables for evaluating e-commerce activities of shoppers
12/18/2020|8:00:59 AM|
Where is “night economy” thriving? How can online grocery shoppers be targeted for travel products? Agile travel e-commerce brands can learn from China about how to find ways to get into the shopping loop of consumers and boost their business recovery.
Travel marketers show penchant for unconventional tactics to boost recovery
10/23/2020|9:37:25 AM|
Be it for looking beyond popular 3rd party ecosystems or supporting revenue generation post business model pivot, companies in China are open to experimenting to reach out to consumers.
Travelport unveils trends that will shape travel experiences in 2020
01/21/2020|1:53:55 PM|
Customers are moving towards self-service options, with 55% of the respondents preferring to hear about travel disruption via digital communications rather than on the phone.
Asia Pacific's villa rental market rises 12% to US$440m in past 2 years
11/15/2019|10:53:00 PM|
China overtook Australia as the top source market for visitors to Bali.
Demand from travelers for value, personalization and digital solutions continues to mount
09/19/2019|1:54:58 PM|
Travelport’s latest global research shows that technology is key to this – from serving relevant and personalized offers to providing attractive propositions from trusted sources.
Fliggy issues 2018 Travel Report
01/28/2019|10:42:26 AM|
The increase in the number of outbound Chinese travelers was 20% higher than that of domestic travelers YoY.
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