Early entry was but the first step of Booking.com’s game plan on building its presence in China, and partnering with major local players is deemed essential.
Yimeiyipai.com has expanded its service to 200 global travel destinations and serviced 200,000 travelers with 1,300-plus active photographers.
Kayak users will be able to book Trip.com's car-rental offerings in Asia Pacific including Greater China, Singapore, Korea and other destinations.
SanMaoYou reported revenues in excess of 10 million so far this year, compared to 6 million in 2018. The company broke even in early 2018 and has become profitable since.
Lodging revenue rose 34.5% to RMB693.7 million in the third quarter, while transportation revenue climbed 1.6% to RMB1,139.6 million.
As of October 2019, Htrip has formed strategic cooperation with 34 out of the top 100 domestic hotel groups.
Annual Transacting Users in the twelve months ended September 30, 2019 grew by 14.0% to 435.8 million from 382.3 million in the twelve months ended September 30, 2018.
The strategic shake-up of OTA giants will further intensify competition in the evolving market landscape.