Home > > Chow Tai Fook invests in H World-affiliated firm to expand accommodation business

Chow Tai Fook invests in H World-affiliated firm to expand accommodation business

10/17/2024| 6:25:31 PM| ChinaTravelNews

The investment marks Chow Tai Fook’s strategic move to further tap into customer segmentation in niche markets.

Local media reported that Anzhu Cijian, an investment entity jointly established by Chinese hotel chain H World Group and cross-border real estate management firm Everbright Ashmore, has received an investment from Hong Kong conglomerate Chow Tai Fook. The funding will support Anzhu Cijian's growth in the hotel and long-term rental apartment markets across China’s first-tier cities.

Founded in May 2019, Anzhu Cijian focuses on residential real estate investments, including hotels and apartments in China.

Its business model centers around acquiring and repositioning property assets, adding value through renovations, and eventually exiting through REITs, forming a complete investment cycle.

Anzhu Cijian’s core team includes professionals from leading real estate investment and hotel management companies, bringing substantial industry expertise.

The company currently owns four limited-service hotels in operation, and has one ongoing development project in China’s top cities.

The new investor, Chow Tai Fook Enterprises, is a private investment arm of Chow Tai Fook Group, with a diversified portfolio spanning energy, healthcare, education, media, and private equity. It manages global luxury properties, including The Rosewood Hotel, Chow Tai Fook Centre, and K11 shopping mall.

Prior to this investment, Chow Tai Fook Enterprises had ventured into the long-term rental apartment sector, launching several projects in cities like Shanghai. As a capital provider in many ventures, it has been exploring business anchors and potential growth areas.

With this latest investment, the company will support Anzhu Cijian’s expansion into mid-range hotels and long-term rental apartments in China.

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TAGS: Chow Tai Fook | Anzhu Cijian | H World Group | Everbright Ashmore | hotel investment
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